Project Scope: Brand Identity, Illustration, Typography, Print and Uniforms.  Feline Biobank is a revolutionary laboratory in Scotland, investigating the genetic basis of common feline diseases. Holotype was asked to develop the identity system for the biobank and create a design to illustrate the heart of the lab: examining feline DNA. The Siamese cats— their tails entwined into a DNA strand ––to illustrate the Feline Biobank’s research principles in a powerful, ownable graphic form.
       
     
Cards.jpg
       
     
FB_Identity.jpg
       
     
DNA_Cats.jpg
       
     
 Project Scope: Brand Identity, Illustration, Typography, Print and Uniforms.  Feline Biobank is a revolutionary laboratory in Scotland, investigating the genetic basis of common feline diseases. Holotype was asked to develop the identity system for the biobank and create a design to illustrate the heart of the lab: examining feline DNA. The Siamese cats— their tails entwined into a DNA strand ––to illustrate the Feline Biobank’s research principles in a powerful, ownable graphic form.
       
     

Project Scope: Brand Identity, Illustration, Typography, Print and Uniforms.

Feline Biobank is a revolutionary laboratory in Scotland, investigating the genetic basis of common feline diseases. Holotype was asked to develop the identity system for the biobank and create a design to illustrate the heart of the lab: examining feline DNA. The Siamese cats— their tails entwined into a DNA strand ––to illustrate the Feline Biobank’s research principles in a powerful, ownable graphic form.


Cards.jpg
       
     
FB_Identity.jpg
       
     
DNA_Cats.jpg