Project Scope: Web, Identity Design, Illustration, and Photo Direction.

Hart & Cru is a concierge-style wine consulting service focused on bringing artisanal wines to discerning enthusiasts through special events, wine tastings, cellar offerings, and wine classes. Holotype developed the look, tone, and feel for a signature pop-up wine tasting event with these winemaker-collaged portraits. Each image tells the story of the wine––their region, their winemakers, and their signature wines that defines their unique story.