Project Scope: Naming, Brand Strategy, Brand Identity, Storytelling, Packaging, Illustration, Typography, Environment, and Apparel.
Sacred Beast Diner is a modern diner, focused on simple food taken seriously in an inspired welcoming vibe, with award-winning chef, Jeremy Lieb and his family in the kitchen. The design concept from Holotype brings the farm to life as main characters –the chicken, cow, and rabbit––in a contemporary twist on a 19th century inspiration that honors the city’s beginnings and long stating tradition of great food. Case in point, Cincinnati’s Maisonette was North America’s most highly rated restaurant and received the longest running streak of five-star awards before it closed, but more importantly it’s also where Jeremy and his wife, Brigit, first met and worked together. Sacred Beast has quickly become one of the hottest spots in Over-The-Rhine serving their signature double burger and is the sweet spot for brunch among friends and neighbors.